Although it was a rainy day in Philadelphia, over 40,000 people came out to run on the 40th anniversary of the Blue Cross Broad Street Run. On Sunday, racers ran through the heart of Philadelphia, Broad Street, through diverse communities and neighborhoods. It’s the largest, fastest and most popular 10-mile race in the country.
Gary Barbera, owner of Barbera’s on the Boulevard,explained, “It was a tremendous turnout despite the weather. We loved seeing the people of Philadelphia and beyond participating to achieve such great success crossing the finish line after 10 miles.”
Jeep Brand was the Official Auto Sponsor and Pace Car of the 2019 Blue Cross Broad Street Run. “It makes me proud to see the Jeep Brand involved with this large event in Philadelphia,” said Gary Barbera. Not only were runners able to see the Jeep Brand leading the way, but thousands of spectators who lined Broad Street were able to see this awesome brand leading the way while cheering on their family and friends competing in the race.
About Gary Barbera’s on the Boulevard and BarberaCares – Proud Recipient of Family Business Awards
Gary Barbera’s on the Boulevard proudly celebrates their 30th anniversary since swinging open the doors showcasing Dodge, Ram, Chrysler, Jeep, and CPOV vehicles collaborating with its own Philadelphia’s Credit Connection- On-Site Instant Auto Credit. Over 1,000 vehicles, including 300 Jeeps Cheap, Barbera’s Autoland is recognized by FCA as Philadelphia’s #1 volume dealer in both new and pre-owned vehicles for decades. Getting their start as a Dodge dealer has propelled them to be the #1 Dodge Dealer in 6 states (PA, NJ, DE, MD, VA and WV) since the start, while receiving Chrysler’s highest accolade, J D Power certification.
The Barbera Culture is rooted in the belief that “Business Comes Where It is Invited and Stays where It is Well Treated”. The Barbera organization hires hospitality and trains talent, instilling within every single employee the philosophy of guest hospitality, consistent service, and gratefulness for the client’s most precious gift of their precious time. Their proudest moments are when they are welcoming back families who have purchased 9-10 cars, and who send their friends and family. The biggest compliment is the wonderful, thoughtful gift of a referral of family and friends.
The Barbera family credits their parents with instilling the Barbera Culture of Hospitality, Family Values, and Work Ethic. Their mother, Rita Barbera—known to all as “Lovely Rita”—was kind, socially conscience, and valued family and hardwork. Their father, Eugene Barbera, planted the automotive seed through his business, Palm Auto, a carwash, gas station, auto repair, and body shop center located in Fishtown before it bloomed into the sprawling area it is today. The Barbera family would work for their father as children, inspired by their father’s work ethic and client satisfaction standards. Their dad said, “Hard work never hurt anyone, but aggravation sure will kill you.”
Honored to be recognized with The Family Owned Business Award for dual accolades—Gary Barbera’s on the Boulevard for positively impacting their communities economically and BarberaCares for Community Service Excellence.
BarberaCares principles of Support, Enhance, and Inspire lead the way in community service, including broadcasting their “Don’t Text and Drive” campaign and “Keep the Boulevard Safe” message to everyone, especially the young. Proud to be the inaugural partner of Governor Edward G. Rendell’s Adopt-A-Highway state wide clean up initiative from the ground up, 1000’s of Turkey and Winter Coat hand deliveries to underserved sections of the city such as Strawberry Mansion, massively leading the way in Solar Recycling Cans around the city. Support of Philadelphia’s finest including P.A.L., honoring Veterans for their service and sacrifice. Of course, 1000’s of individuals, children, families, youth groups, churches, and synagogues have been added to the list of those being assisted by BarberaCares over the 3 decades.
Their Philly famous mascot, the Barbera Bear, can be seen helping out and entertaining during parades and community clean-ups. Gary Barbera’s Autoland is also known for being where the Stars buy their Cars! It all began with Jim McMahon and Doug Pederson as a young Quarterback in the 90’s with many, many stars in between and after. Now, it’s Coach Doug Pederson, and he’s been driving Barbera for decades! Now it’s your turn. I would be remorse if I didn’t ask you….
Is Barbera the Best… Boy I Guess!